September 7, 2018

Sending cold sales messages through social media is becoming a trend. I am not talking about connection request with genuine engagement interest, I am thinking about those one way, 'buy my stuff' messages that I receive on a regular basis. Not even sure how to call the...

August 13, 2018

Whenever a customer enters an online retailer, they are not only met with information regarding the product or service they want to purchase but also information created by other customers. Usually, this information is shared on the social media pages in the form of re...

April 27, 2018

Having delivered number of Social Selling and LinkedIn Lead Generation trainings, here are my top 10 ways how can every company leverage the power of their employees on LinkedIn:

1. Make sure your business is not blocking the use of Social Media to employees

Unhappy empl...

November 24, 2017

Do you know that 80% of all B2B social leads come from LinkedIn?  Studies show that LinkedIn is 300% more effective for lead generation than any other social media network!

LinkedIn is the world’s number one social media platform for business professionals with over 500...

November 7, 2017

I’m really surprised at how little concern has been raised in the media about GDPR in the run-up to 25th May 2018, when this draconian legislation will come into force.  In my opinion, this is the worst piece of regulation that has come out in a long, long time - if no...