LinkedIn is 17th Most Visited Website on the Internet. What Does That Mean to You?

If you're a LinkedIn user, you may already know that the platform has become one of the most popular social media sites for professionals around the world. But did you know that LinkedIn ranks as the 17th most visited website on the internet? According to SimilarWeb.com, LinkedIn receives an estimated 1.6billion visits per month, making it an essential platform for businesses and professionals alike.

What does this mean to you?

It's rather simple: there is an incredible opportunity for building your personal brand, creating a network of the right audience that will benefit from your ex

pertise, build relationships with prospects and ultimately drive sales.

With LinkedIn's expanding user base and popularity, social selling on the platform can help you reach a wider audience and grow your business.

Why Social Selling on LinkedIn Matters

LinkedIn has become a go-to platform for job seekers, recruiters, and businesses looking to expand their networks and grow their brands. With 900 million users worldwide, LinkedIn provides an excellent opportunity to connect with potential customers and partners, showcase your products and services, and build brand awareness.

But beyond networking, LinkedIn offers several features specifically designed for social selling. Sales Navigator is a powerful tool that allows you to target the

right prospects, engage with leads, and build relationships that lead to sales. LinkedIn also provides valuable data and insights on your target audience, allowing you to tailor your messaging and outreach for better results.

How to Use LinkedIn for Social Selling

If you're new to social selling on LinkedIn, there are several things you can do to get started. Here are some tips to help you make the most of the platform:

Optimize Your Profile: Your LinkedIn profile is like a digital business card. Make sure it is complete and optimized with relevant keywords and in

formation that showcases your expertise and value proposition.

Engage with Your Network: Engage with your network by commenting on their posts, sharing relevant content, and participating in LinkedIn groups. This helps you build relationships and establish yourself as an authority in your field.
Leverage Sales Navigator: Sales Navigator is a valuable tool for social selling on LinkedIn. Use it to identify potential customers, engage with leads, and build relationships that lead to sales.
Share Valuable Content: Share valuable content that educates, entertains, and informs your audience. This helps build trust and establishes you as an expert in your field.
Monitor Your Results: Monitor your social selling results on LinkedIn regularly. This helps you identify what's working and what's not, so you can adjust your approach accordingly.

With constantly expanding user base and valuable features, LinkedIn is THE PLACE for you connect with potential customers, build relationships, and ultimately, drive sales. By optimizing your profile, engaging with your network, leveraging Sales Navigator, sharing valuable content, and monitoring your results, you can make the most of social selling on the platform.

WHAT NEXT?

If you've already started your Social Selling and Marketing journey or thinking about it, the why don't you come along:

My forthcoming free webinar won’t teach you everything about Social Selling but it’s a good start: CLICK HERE
If you feel more adventurous, then come along my Half-Day intensive LinkedIn Social Selling & Marketing Bootcamp: CLICK HERE
In case your budget has already been approved, give me a shout – we can do it all One to One or train the whole team CLICK HERE
If you feel too tied up with running the business, managing school runs or driving kids to and from the the afternoon swimming clubs, then let me know. I can do it all for you, just drop me a message CLICK HERE